Alana has been doing makeup for 12 years. She's worked the floor at Sephora, lugged her kit through the London Underground for a beauty app that paid her 20 quid a job, shot campaigns for a major UK fashion brand, and most recently spent weeks on a tour bus with Kesha doing glam before sell-out shows in Europe and Australia.

She sat down with me on The Makeup Insider to talk through all of it — the wins, the gut-punches and the stuff she wishes someone had told her before she moved to London at 21 with nothing but ambition.